Loading Events

« All Events

  • This event has passed.

Italian Market for Finnish SMEs

03.02.2022 @ 09:00 - 10:30

Are you interested in what kind of business opportunities there are for your company in Italy? What is the economic situation and business culture in Italy? Which are the most interesting sectors for Finnish companies? What is the Covid-19 situation in Italy now?

Join and find the answers to these questions!
The event is online.

Register to the event

Why Italy?
Italy is Europe’s third largest economy and the eighth biggest worldwide. It has a mature, rich internal market of more than 60 million inhabitants. Italy is characterized by a strong manufacturing industry, with a turnover of €900 billion with four million supply companies, all of which are highly specialized in particular industrial sectors including mechanical engineering, machining and robotics.

Italian consumers generally consider Finnish goods
quite advanced, sophisticated, and practical, with a high degree of efficiency
and Nordic charm. They are generally perceived expensive. Italian companies in
their respective fields are generally aware of Finland’s high technology status,
and consider Finnish suppliers as high-level ones.

For companies interested in, Columdae ApS Export Solution provides free of charge preliminary analysis. You will hear more about the preliminary analysis buring the webinar.


9.00 – 9.05
Welcome words

Jani Rusi, Operative director, WTC Turku

9.05 – 10.00
Business opportunities in Italy

Kari Mäkeläinen, Account Executive Finland – Columdae ApS Export Solutions
Claudio Pellegatta, Head of Export Research & Development ItalyColumdae ApS Export Solutions

  • Italian economy and market outlook
  • Business trends
  • Covid-19 in Italy
  • Interesting sectors and key opportunities to Finnish companies in the Italian market
  • Finnish SMEs key strengths in Italy
  • Main steps to be success in the Italian markets and Italian consumers
  • Italian business culture – A key edge
  • What next
  • Columdae ApS and its services


10.00 – 10.10
Introduction of Enterprise Europe Network
10.10 – 10.30
Ask the experts! (breakout rooms)

Kari Mäkeläinen
Claudio Pellegatta

Case examples of free-of-charge preliminary analysis
You have an opportunity to ask the experts more detailed questions in a small group.



The event is organized in cooperation with Enterprise Europe Network.


09:00 - 10:30